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Recent Works


CHANGE / Jun 30 2016

Our CEO|CCO, Krisztian Toth aka Hitch is leaving

An era ends and a new one begins 

After 16 years, from the 1st of July, Krisztian is not participating in the daily work of POSSIBLE any more. 

Krisztian joined the company in the summer of 2000 and became its leader in 2001. During his activity, the headcount of the agency increased from 25 to 110, the 100M Hungarian company became a successful East-Central European corporate group with 4B income. While he has been managing the company, the dinamically improving company opened new offices in Romania, Serbia and Austria, created new branches of business and invested in many more subsidiaries. They founded OKEGO together with Peter Geszti and he led the mobile game developer team of POSSIBLE Games Inc. as a main strategist.

On the behalf of the owners, he was the key player in the navigation of the company through the acquisition process of WPP and successfully integrated the agency into the holding in the next 4 years. Beside this, he continued to participate intensely in the operative work as a creative innovator, continuosly inspire his team, looking for new challenges, going beyond the limits of a creative agency.

As the creative director of the group he took part in many international professional, business and startup contests’ jury team and the company won almost 200 Hungarian and international awards during his leading. In 2014, he received the Innovator of the Year creative professional award in New York and became one of the most innovative figures of our country by gaining a Cannes Lion, an Epica Award, a D&AD pencil, a CLIO, an ADCE, the Golden Blade Grand Prix award and the first prize at the Campaign of the Year contest with the company. 

WORK / Jun 22 2016

#ifeelnow #highlighted

Tell the world how you feel wherever you are, whenever you want

The focus of the campaign is on individuals for whom permanent online presence is very important. Telenor’s new prepaid portfolio makes them able to post, like and share what they think or how day feel immediately. We invented the #MostVagyok (“I feel now”) hashtag and developed a cool image editor app for Android and iOS to enable them to express themselves in a unique way. The hashtag and the key visual were integrated into all the campaing elements, the microsite, display ads, TV commercials, in-store displays. For further boost of the app usage, we created online sweepstakes, cooperated with well-known youtubers, organized street activities and an exclusive party with a famous Hungarian band at the end.

JURY / Jun 08 2016

The Head of Production of POSSIBLE Games @ BME final exam committee

Hungary’s first game designer and developer course is coming to its end

Following the second semester of Hungary’s first game designer and developer course, the students will give presentations about the knowledge they gained during this academic year. The exam committee consists of professionals such as Tamas Varga, the Head of Production of POSSIBLE Games or László Mérő scientist. 

We have been delivering digital creative solutions for curious clients for over 18 years now. We ideate, design, develop, research, plan, measure and optimise. The rest is just routine, really. Read more...


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